Largest Teen Destination for Self Expression Announces Partnership with Intercasting Corp. Enabling Creativity While on the Move

Piczo (www.piczo.com), the leading teen destination for self expression, and Intercasting Corp., which provides ANTHEM™, the leading platform connecting mobile carriers with social networking sites and entertainment companies, announced that they are working together to enable Piczo members to produce and share content on their mobile phones.

The new partnership will extend Piczo users' creative self expression beyond the bounds of their computers and into the mobile environment. Intercasting's ANTHEM™ platform will allow Piczo to offer compelling mobile services including a mobile application, SMS/MMS messaging and a Piczo mobile Internet site. These user-friendly interfaces will give Piczo users the ability to upload images directly from their phone cameras, send and receive messages, post comments onto their Piczo pages and more, all while on the go. The mobile experience will be fully integrated with the Piczo online site.

"This is a big step forward, putting Piczo into the pockets of teens everywhere and enabling the Piczo generation to exercise their creative self expression whenever and wherever they are. We are delighted to be partnering with Intercasting,"said Chris Seth, Managing Director for Europe of Piczo Inc. "Piczo is creating a service that taps into the habits of the Piczo generation who want to be in control of their content and communication in a safer environment, and at the same time extending self-expression onto the devices that matter most to them in their lives."

"Our carrier partners count on us to enable popular communities for their subscribers through ANTHEM™,"said Sean Kane, General Manager International, at Intercasting Corp. "We are thrilled to bring together Piczo and our carrier partners to launch the Piczo mobile experience."

For the Piczo generation, mobile content is a key component in connecting to a social networking site and communicating with friends. More than 50% of 13-to-17-year-olds are engaging in mobile social networking, with revenues expected to reach $2.8b by 2012, according to Jupiter Research.

Intercasting currently works with wireless carriers, including 3UK, Boost Mobile, Sprint and Virgin Mobile, to provide a bevy of web-based community and social networking sites for subscribers through its ANTHEM platform. ANTHEM™ is also available to major brands and entertainment companies interested in developing mobile social networking communities.

Piczo content showcases the creative talents of 13-to-18 year olds worldwide. They now have the means of sharing and updating their content on the move within Piczo's safe environment.

About Piczo, Inc.

Piczo empowers teenagers worldwide to creatively express themselves, build personal communities, and share ideas and experiences with their friends in a safer online environment. Piczo's customizable content, colourful graphics, glitter text, video, games, and photo editing tools spotlight member creativity without requiring any technical know-how. Piczo has offices in San Francisco, New York, and London.

Piczo facts

• More than 28 million registered user accounts
• 10.6 million Monthly Unique Visitors generating 750 million monthly Page Views
• Created for teenagers worldwide, Piczo users are typically 13-to-16 years old
• Third largest teenage community site worldwide

About Intercasting

San Diego based Intercasting, a leading mobile social networking company, partners with wireless carriers, social networking companies and major brands & entertainment companies across the globe to drive the growth of personalized mobile media through its ANTHEM™ platform.

Founded in 2004, Intercasting was the first company to deploy a carrier-grade mobile blogging and social networking application in North America with www.Rabble.com Mobile carriers, brands and social networking sites interested in partnering with Intercasting please email anthem@intercastingcorp.com.

Media Contacts

• Debra Benson / Laura Lazear
• mPRm Public Relations for Intercasting Corp.
• 323-933-3399
• dbenson@mprm.com / llazear@mprm.com

• Piczo, Inc.
• Joan Lockwood
• 415-263-3485
• jlockwood@piczoinc.com

Marking an Industry First, the Partnership Signifies the First Entertainment Company to Launch a Mobile Social Network Tied to On-Air Channel

Fast Growing Latino Youth Population Leads in Usage of Mobile Data Technology

MTV Networks, a division of Viacom (NYSE: VIA and VIA.B), today announced it is working with Intercasting Corporation, the leading mobile social networking company, and its award-winning platform, ANTHEM™, to develop a mobile social network around MTV Tr3s. The Latino focused mobile social network - to be called Con3xion - also marks the first time Intercasting has partnered with a major entertainment company to develop a mobile social networking initiative. MTVN and Intercasting will work together in the coming months to develop and launch mobile social networking initiatives for additional MTVN properties.

MTV Tr3s is the most-widely distributed TV network dedicated to super-serving today's bicultural Latino youth. The ANTHEM™ platform will enable MTV Tr3s to launch the mobile social network and offer an incredibly functional and simple user interface for users to easily view photos, send and receive messages, post comments, search profiles and more, all while on the go. MTV Tr3s plans to extend its community functionality to the web in the near future.

"We have seen huge consumption of mobile content in the Latino community with over 60% growth in video streams for the MTV Tr3s mobile channel every month in the last quarter," said Greg Clayman, Executive Vice President of Digital Distribution and Business Development for MTV Networks. "MTV Tr3s is a great property for us to kick off our mobile social networking push, as we continue to wrap social networking around more MTVN properties on the ANTHEM™ platform."

"All of our carrier partners have asked us to provision key vertical communities that are in high demand by mobile consumers, so we are happy to serve MTVN and its mobile social networking strategy with our ANTHEM™ platform," said Shawn Conahan, founder and CEO, Intercasting Corporation. "As MTV further expands its presence in the mobile space, its powerful brand and content will undoubtedly tie people together."

For the MTV Tr3s audience, mobile content is a key component in connecting with the brand beyond the television set given that 63% of Latinos own a media-capable cell phone compared to 46% of non-Latinos and are 23% more likely to use their cell phones to watch video content according to MTV Networks' Slivered Screen research.

"Young Latinos are highly engaged with media that is relevant to them and have proven to be extremely enthusiastic users of mobile technology. Our audience is looking to MTV Tr3s to provide them with greater opportunities to connect and share and a mobile social network fits their lifestyle perfectly," said Lucia Ballas-Traynor, Senior Vice President and General Manager of MTV Tr3s.

In addition to enabling entertainment properties to easily create social networking initiatives for the mobile platform, ANTHEM™ also enables wireless carriers the option to provide a bevy of web-based community and social networking sites for subscribers. It is available to social networking site providers, major brands and entertainment companies interested in developing mobile social networking communities.

MTV Networks is the world's leading provider of short-form and full-length video for mobile devices. The company's iconic music, comedy, kids and pop culture brands offer a wide range of mobile content, from SMS to games, applications and graphics, to major-label ringtones and voicetones. MTVN has achieved significant growth in mobile video in 2007, on pace for more than 90 percent growth over 2006. The company has also increased traffic to its mobile websites (WAP), by 400 percent since the sites for MTV, VH1 and COMEDY CENTRAL launched in March.

About MTV Networks

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 140 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN/THE N, VH1 CLASSIC,MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.

About Intercasting

San Diego based Intercasting, a leading mobile social networking company, partners with wireless carriers, social networking companies and major brands & entertainment companies across the globe to drive the growth of personalized mobile media through its ANTHEM™ platform. Founded in 2004, Intercasting was the first company to deploy a carrier-grade mobile blogging and social networking application in North America with www.Rabble.com

Media Contacts

• Debra Benson / Laura Lazear
• mPRm Public Relations for Intercasting Corp.
• 323-933-3399
• dbenson@mprm.com / llazear@mprm.com

• Heather Cox
• For MTV Networks:
• Matthew Hutchison
• 212-846-8052
• Matthew.Hutchison@mtvstaff.com

Intercasting Corp., a leading mobile social networking company, announced today that it has received FierceMobileContent's Top App Award for its innovative mobile social networking platform called ANTHEM™. This distinction honors Intercasting as powering one of the best wireless applications of 2007.

The FierceMobileContent Top App Awards spotlight ten of the most cutting-edge mobile apps in the industry and consider technological innovation, revenue potential and competitive edge as part of the criteria for selection.

The FierceMobileContent Top App Awards spotlight ten of the most cutting-edge mobile apps in the industry and consider technological innovation, revenue potential and competitive edge as part of the criteria for selection.

FierceMobileContent is an internationally recognized email newsletter for the wireless industry, providing more than 20,000 executives with a daily briefing on the industry's top applications, stories and analysis.

"There's no question about the potential of mobile social networking--the question is which social networks are going to hit. ANTHEM™ eliminates the guesswork, not to mention provisioning time and costs," said Jason Ankeny, Editor of FierceMobileContent.

ANTHEM™ enables wireless carriers to offer any web-based social networking and community sites they choose to their mobile subscribers. Also, ANTHEM™ enables any web-based social networking and community site to easily migrate to the mobile platform.

"We are honored to be a recipient of the Top App Award from FierceMobileContent," said Shawn Conahan, founder & CEO, Intercasting Corp. "Receiving industry validation for our model is very important and serves to underscore the role that ANTHEM™ is playing to facilitate the extension of the social networking experience to the mobile platform."

The complete list of winning companies is available via a special Web feature on the FierceMobileContent Web site at http://www.fiercemobilecontent.com.

About FierceMarkets

FierceMarkets, a leader in B2B e-media, provides information and marketing services in the Telecommunications, Life Sciences, Healthcare, IT, and Finance industries through its portfolio of email newsletters, Web sites, Webinars, and live events. Every business day, FierceMarkets publications reach more than 500,000 executives in over 100 countries. Current publications include DailyTechRag, FierceBiotech, FierceBioResearcher, FierceBroadbandWireless, FierceCIO, FierceDeveloper, FierceFinance, FierceHealthcare, FierceHealthIT, FierceIPTV, FierceMobileContent, FiercePharma, FierceSarbox, FierceTelecom, FierceVoIP, FierceBiotech, IT-Wireless, and The Business VoIP Report.

About Intercasting

San Diego based Intercasting, a leading mobile social networking company, partners with wireless carriers, social networking companies and major brands & entertainment companies across the globe to drive the growth of personalized mobile media through its ANTHEM™ platform. Founded in 2004, Intercasting was the first company to deploy a carrier-grade mobile blogging and social networking application in North America with Rabble - www.Rabble.com

Media Contacts

• Debra Benson / Zella Panossian
• mPRm Public Relations for Intercasting Corp.
• 323-933-3399 / 310-595-0646
• dbenson@mprm.com / zpanossian@mprm.com

• Heather Cox
• FierceMarkets, Inc.
• 202-628-8778 x13
• heather@fiercemarkets.com

Boost subscribers can now access favorite social networking sites anytime anywhere via their mobile phone

Boost Mobile has selected Intercasting Corporation, the leading mobile social networking company, and its award-winning platform, ANTHEM™, to power its "Social Zone" social networking category. Boost customers now have access to popular social networking sites including LiveJournal, Vox, Xanga, AsianAve.com, BlackPlanet.com, Faithbase.com, GLEE.com, MiGente.com and Rabble. ANTHEM™ enables wireless carriers the option to provide a bevy of web-based social networking and community sites for subscribers.

"ANTHEM™ can aggregate a number of social networking providers, which greatly reduces the time and cost of provisioning multiple partners in this category," said Shawn Conahan, founder and CEO, Intercasting Corporation. "ANTHEM™ will provide the efficiency necessary for Boost to continue to lead the mobile social networking trend."

The ANTHEM™ platform provides a weblike, media-rich interface that gives Boost customers a fully branded and customized pocket version of their favorite social networking service. Though smaller, that version is surprisingly functional and easy to use. No matter which social networking provider subscribers choose, ANTHEM™ offers a consistently simple user interface that makes it easy to view photos, send and receive messages, post comments, search profiles and more.

"Today's influential youth are helping drive the exponentially growing online social networking world and our young customers have made it known that they want access to the same sites on their Boost Mobile phones, if it's an intuitive experience. With the addition of Intercasting's ANTHEM™ platform to our entertainment content library, our customers get just that--a social networking experience on their Boost phones that is easy-to-navigate and fun to use," said Craig Thole, Director of Value Add Services, Boost Mobile. "And, as new social networking sites continue to arise and our subscribers' favorites change, Intercasting will be able to work with us to make those available to our subscribers quickly."

Intercasting Corp. also makes its platform available to established social networking sites as well as major brands and entertainment companies looking at developing mobile social networking communities. With ANTHEM™, Boost has the ability to quickly launch any social networking site in the future.

To enjoy any of these social networking sites, Boost customers should go to the mobile Web on their phones, select "Messaging", select "Social Zone" and then choose the service they wish to download. Once downloaded, customers simply enter their existing username and password for that community.

About Intercasting

Founded in June 2004, Intercasting Corporation, based in San Diego, is one of the social networking companies providing applications for personal mobile devices. Intercasting Corp. is partnering with global wireless carriers to bring to market applications that leverage the growth of mobile media devices, allowing people to communicate with each other and capture news and information as it occurs. Through Intercasting Corp.'s debut offering, Rabble, consumers can create and consume media through their personal, portable media devices, connecting with others who share similar interests, experiences or proximity.

Media Contacts

• Debra Benson / Zella Panossian
• mPRm Public Relations for Intercasting Corp.
• 323-933-3399 / 310-595-0646
• dbenson@mprm.com / zpanossian@mprm.com

Direct Access Via Handsets to AsianAve BlackPlanet, GLEE, Xanga and More

Virgin Mobile USA's over 4.8 million customers can now access a variety of social networking opportunities including a group of niche-targeted mobile-optimized sites. The leading wireless youth network is partnered with Intercasting Corporation on its ANTHEM™ platform to bring a selection of diverse Web-based social networking and community sites to customers' fingertips through a single and intuitive mobile solution.

Sites now available to Virgin Mobile USA's customers include:
• AsianAve.com - set to be the premier online destination for Asian Americans 18+ to network socially, professionally and culturally, offering opportunities for all generations of Asian Americans to meet new people in their area.
• BlackPlanet.com - the leader in African-American social networking and the fifth largest U.S. social networking property/publisher measured in page views [ComScore Media Metrix June 2007], with more than 16.5 million members.
• GLEE.com (Gay, Lesbian and Everyone Else) - has become one of the top-20 gay sites on the Web within just five months and is the only social and professional networking site for the GLBT community.
• MiGente.com - the fastest growing English language site for the Hispanic community with more than 2.8 million members.
• LiveJournal - lets users express themselves, share and connect with friends online in a number of different ways including as a private journal, a blog, a discussion forum, a social network, and more. LiveJournal has communities for everyone.
• Rabble - connects users who share similar interests, experiences and even geographical proximity.
• Vox - connects users who want to meet new people or keep in touch with friends, start a blog, post photos, watch videos, create a group, or just discover interesting things. Vox is easy to use and has a powerful set of privacy features. Vox has partnered with top content providers to create a seamless user experience.
• Xanga.com - a community of online diaries and journals.

"We've built our success around empowering our customers and giving them maximum flexibility and control," said Dominick Tolli, vice president for Virgin Mobile USA's Mobile Data Services division. "There is a growing number of social networking sites that reflect different lifestyles and interests, and we're committed to putting our customers in the driver's seat: that is, enabling them to create their own individual experiences, determining how and with whom they want to communicate, whenever they like."

"We are dedicated to providing carriers the tools to offer a comprehensive mobile social networking strategy," said Shawn Conahan, chairman and CEO, Intercasting Corp. "Serving Virgin Mobile USA is an opportunity to connect their subscriber base, the target demographic for social networking, with the community sites they want most."

The ANTHEM™ platform provides a web-like, media-rich interface to give Virgin Mobile customers a fully branded and customized mobile version of their favorite social networking services that is surprisingly functional and easy to use. No matter which social networking provider one visits, the consistently simple user interface makes it easy to view photos, send and receive messages, post comments, search profiles and more.

For Virgin Mobile's engaged and youthful customer base, social networking is an area of strong and growing interest. In a proprietary survey among Virgin Mobile customers under the age of 35, 63% said they have a profile posted on one or more social networking sites.

In querying the customers who use these sites, Virgin Mobile found that, while Facebook and MySpace are the most populated, 43% of respondents identify other sites as their favorites to visit - with 16% naming Xanga and 5% specifically listing Blackplanet.com.

Most, 92%, said they visit their favorite social networking sites at least once a day with one-third, 32%, spending between 15-30 minutes, and 14% on more than 90 minutes a day.

Pricing to access this broad social networking platform and multiple sites is constructed to create maximum flexibility: customers can choose to pay by the day, by the month and/or by volume. Each social networking site can be accessed for a daily fee of $1.00 for 24 hours or up to half a megabyte of data; or customers can choose the monthly payment option of $3.99 for five megabytes of data.

Each social networking site can be accessed for a daily fee of $1.00 for 24 hours or up to half a megabyte of data; or customers can choose the monthly payment option of $3.99 for five megabytes of data. [For an initial ten-cent fee, Virgin Mobile customers gain access to the Virgin XL platform from which ANTHEM™ can be downloaded.]

The Java application is available to Virgin Mobile owners of the Cyclops, the Slider Sonic and the Switch_Back handsets at this time, with plans to extend the platform to a wider variety of phones in the future.

About Virgin Mobile USA, LLC

The nation's leading youth wireless provider, Virgin Mobile USA provides more than 4.8 million customers with control, flexibility and choice in wireless service, rich data content and innovative products without annual contracts. Voice pricing plans range from monthly options with unlimited nights and weekends to by-the-minute offers, allowing consumers to adjust how and what they pay according to their needs.

Virgin Mobile's full slate of smart, stylish and affordable handsets, including the popular MarbL, Slice and Cyclops, are available at top retailers in more than 35,000 locations nationwide and online at www.virginmobileusa.com, with Top-Up cards available at more than 130,000 locations.

Virgin Mobile USA's national coverage is powered by the Nationwide Sprint PCSⓇ Network and the company, which launched in 2002, is a joint venture between Sir Richard Branson's Virgin Group and Sprint Nextel.

Virgin Mobile provides some of the highest customer satisfaction levels in the industry with its own customers reporting a 94% satisfaction rate. Virgin Mobile contributes 5% of profits from downloadable content to The RE*Generation and provides postage-paid return envelopes in every new package for customers to recycle old phones.

About Intercasting Corporation

Founded in June 2004, Intercasting Corporation, based in San Diego, is one of the leading mobile media companies providing applications for personal mobile devices. Intercasting Corp. is partnering with global wireless carriers to bring to market applications that leverage the growth of mobile media devices, allowing people to communicate with each other and capture news and information as it occurs.

Through Intercasting Corp.'s debut offering, Rabble, consumers can create and consume media through their personal, portable media devices, connecting with others who share similar interests, experiences or proximity.

Media Contacts

For Virgin Mobile USA

• Corinne Nosal
• 908-607-4235
• Corinne.nosal@virginmobileusa.com

For Intercasting

• Debra Benson / Laura Lazear
• mPRm Public Relations
• 323-933-3399
• dbenson@mprm.com / llazear@mprm.com

Intercasting's ANTHEM™ Platform Gives Wireless Subscribers Mobile Access to BlackPlanet.com, MiGente.com, GLEE.com, Faithbase.com and AsianAve.com

Intercasting Corporation, a leading mobile media company, today announced Community Connect, Inc., the leader in online niche social networking, will offer its sites to wireless subscribers through ANTHEM™, an innovative mobile social networking platform. ANTHEM™ enables any web-based social networking and community site to easily migrate to the mobile platform, allowing wireless carriers to offer any social networking sites they choose to their subscribers.

"All of our carrier partners have asked us to provision key vertical communities that are in high demand by mobile consumers, so we are happy to serve Community Connect and its mobile strategy with our ANTHEM™ platform," said Shawn Conahan, founder and CEO, Intercasting Corporation. "Their large audience will now enjoy a fantastic mobile experience and be able to stay in touch with friends wherever they are."

"Mobile access is the next natural step for our millions of members who use our sites each day to connect with friends, family and employers," said Ian Spalter, VP of User Experience at Community Connect. "Our relationship with Intercasting Corporation parlays the typical online experience into a very robust mobile platform, allowing our members to seamlessly network on the move."

ANTHEM will provide BlackPlanet.com, MiGente.com, GLEE.com, Faithbase.com and AsianAve.com users with a user interface that will make it easy to view photos, send and receive messages, post comments, search profiles and more, all on their mobile phone.

In addition to making ANTHEM available to social networking site providers, the platform is open to major brands and entertainment companies interested in developing mobile social networking communities.

About Intercasting

Founded in June 2004, Intercasting Corporation, based in San Diego, is one of the leading mobile media companies providing applications for personal mobile devices. Intercasting Corp. is partnering with global wireless carriers to bring to market applications that leverage the growth of mobile media devices, allowing people to communicate with each other and capture news and information as it occurs. Through Intercasting Corp.'s debut offering, Rabble, consumers can create and consume media through their personal, portable media devices, connecting with others who share similar interests, experiences or proximity.

About Community Connect

Community Connect Inc. is the nation's largest niche social networking company. With more than 18 million members, Community Connect Inc. is a top 50 Web publisher (as measured in page views by comScore). Its sites, BlackPlanet.com, MiGente.com, AsianAve.com, GLEE.com, and Faithbase.com, present marketers with a targeted opportunity to reach U.S. multicultural audiences. Its proprietary technology platform provides members with the most user-friendly tools to connect with members of their community and discuss culturally relevant content. www.communityconnect.com.

Recognized for Leadership in Emerging Technology and Global Business Potential

Intercasting Corporation, a leading mobile media company, today announced that it has been chosen by AlwaysOn as one of the AO 100 Top Private Companies for 2007. The fifth-annual elite AO100 list was compiled by the AlwaysOn editorial panel. In order to be eligible for the AO100 list, companies had to be peer-nominated, with AlwaysOn receiving more than 1,000 nominations from venture investors, investment bankers and other industry experts.

Intercasting Corp. and the AO 100 Top Private Companies for 2007 will be honored at the AlwaysOn Stanford Summit to be held July 31 - Aug 2, May 1-3, 2007, at Stanford University. The Stanford Summit is a two-and-a-half-day executive gathering that highlights the significant economic, political and commercial trends affecting the global technology industries. The idea behind the AO100 top private companies list is to identify the most promising entrepreneurial opportunities and investments in the global technology industry.

Intercasting Corp. recently announced ANTHEM™, an innovative mobile social networking platform that enables wireless carriers to offer any web-based social networking and community sites they choose to bring social networking to their mobile subscribers. Mobile subscribers benefit from a mobile-centric UI and deep integration to their phone"s camera and address book.

Intercasting Corp. has been selected by many carriers around the world to enable their social networking categories. With one integration to the ANTHEM™ platform, carriers then have a tool to offer any number social networking sites and to manage the enitre category. The single-interface design means carriers can provide the discoverability of a preloaded interface for the entire category and add social networking providers over time without deploying any new software to consumers.

"We are happy to be honored by AlwaysOn as a Top 100 company," said Intercasting CEO Shawn Conahan. "Mobile social networking is an extremely exciting opportunity, and it is validating to have our peers, the financial community and AlwaysOn share that excitement with us."

A full list of all the AlwaysOn Top 100 Private Companies can be found on the AlwaysOn Web site.

About The AlwaysOn Stanford Summit

The Stanford Summit is a two-and-a-half-day executive gathering that highlights the significant economic, political and commercial trends affecting the global technology industries. The Stanford Summit features the most innovative companies, eminent technologists, influential investors and journalists in keynote presentations, panel debates and private company CEO showcases. The Stanford Summit's goal is to identify the most promising entrepreneurial opportunities and investments in the global tech industry.

About Intercasting

Founded in June 2004, Intercasting Corporation, based in San Diego, is one of the leading mobile media companies providing applications for personal mobile devices. Intercasting Corp. is partnering with global wireless carriers to bring to market applications that leverage the growth of mobile media devices, allowing people to communicate with each other and capture news and information as it occurs. Through Intercasting Corp.'s debut offering, Rabble, consumers can create and consume media through their personal, portable media devices, connecting with others who share similar interests, experiences or proximity.

About AlwaysOn

ALWAYSON ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, ALWAYSON continued to lead the media industry in innovation by introducing a social network where members can connect and engage. ALWAYSON is also revolutionizing the media business by applying its open-media principles to its executive event series (STANFORD SUMMIT, ALWAYSON HOLLYWOOD, ALWAYSON MEDIA and GOINGGREEN) and quarterly print "blogozine" by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, ALWAYSON is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.

Sprint to become first wireless carrier to offer Intercasting's ANTHEM™ Platform for access to multiple social networking communities on select Sprint phones

Intercasting Corporation, a leading mobile media company, today announced ANTHEM™, an innovative mobile social networking platform, will be available on select Sprint phones. ANTHEM™ enables wireless carriers to offer any web-based social networking and community sites they choose to bring social networking to their mobile subscribers. Sprint will be the first wireless carrier to offer ANTHEM™, which will allow customers to easily access popular social networking sites such as LiveJournal, Rabble, Vox and Xanga.

"ANTHEM™ makes it possible for mobile users to participate in two of the most significant trends in online communication--social networking and user generated content," said Shawn Conahan, president, Intercasting Corporation. "We are very pleased that Sprint has selected ANTHEM™ to enable their customers to access a broad range of leading social networking and community sites."

The ANTHEM™ platform provides a web-like, media-rich interface that will give Sprint customers a fully branded and customized pocket version of their favorite social networking service that is surprisingly functional yet easy to use. No matter which social networking provider they choose, a consistently simple user interface will make it easy to view photos, send and receive messages, post comments, search profiles and more.

"We want our LiveJournal and Vox customers to have as many ways as possible to keep in touch with their communities, so we're delighted that they can use the ANTHEM client from their mobile phones to do so," said Larissa Le, Director of Product Management of the Consumer Division at Six Apart.

"We're always looking for new ways to help Xanga users keep in touch," said John Hiler, CEO of Xanga.com. "So we're excited to work with Sprint and Intercasting to enable Xanga users to connect anytime, anywhere."

Mobile access to LiveJournal, Rabble, Vox and Xanga through the ANTHEM™ client will be available starting next week on select Sprint phones for $2.99 each per month, plus standard data charges. To enjoy any of these social networking sites, Sprint customers should go to the mobile Web on their phones, select Messaging, select Social Zone and then choose the service they wish to download. Once downloaded, customers simply enter their existing username and password for that community. With ANTHEM™, Sprint has the ability to quickly launch any social networking site in the future.

Intercasting Corp. also will make its platform available to social networking sites and to major brands and entertainment companies interested in developing mobile social networking communities.

Intercasting Corp. was the first company to deploy a carrier-grade mobile blogging and social networking application in North America with Rabble - www.rabble.com.

About Intercasting Founded in June 2004, Intercasting Corporation, based in San Diego, is one of the leading mobile media companies providing applications for personal mobile devices. Intercasting Corp. is partnering with global wireless carriers to bring to market applications that leverage the growth of mobile media devices, allowing people to communicate with each other and capture news and information as it occurs. Through Intercasting Corp.'s debut offering, Rabble, consumers can create and consume media through their personal, portable media devices, connecting with others who share similar interests, experiences or proximity.

Media Contacts

For Intercasting

• Debra Benson / Laura Lazear
• mPRm Public Relations
• 323-933-3399
• dbenson@mprm.com / llazear@mprm.com

For Sprint

• Emmy Anderson
• Sprint
• 913-707-0618
• Emmy.Anderson@sprint.com

Venrock, Avalon Ventures and Masthead Venture Partners Support Expansion of Mobile Social Networking Through the ANTHEM™ Platform and Rabble

Intercasting Corporation, a leading mobile media company, today announced that it has raised $12 million in Series B financing that was led by Venrock and also supported by existing backers Avalon Ventures and Masthead Venture Partners.

Intercasting Corp. will use the funding to go towards its strategy of expanding carrier-based distribution and partners for both its mobile social networking application, Rabble, and its Social Networking Service Gateway (SNS-G) ANTHEM™ Platform, which enables wireless carriers to mobilize web-based social networking and community sites. Existing partners of the company include AT&T, Verizon Wireless, Metro PCS, Virgin Mobile and 3UK, as well as top social networking sites like LiveJournal and Community Connect among many others. "The level of confidence shown by investors in our series B round demonstrates the validity of Intercasting's approach to social networking on the mobile platform," said Shawn Conahan, founder and CEO of Intercasting Corporation. "The social networking and user-generated content phenomena are quickly migrating to the mobile space, and ANTHEM™ is providing the efficiency necessary for carriers to take full advantage of this networking trend."

"We believe that Intercasting is playing a leadership role in the evolution of social networking and is providing an exciting breakthrough communication platform for social networking site providers and carriers through its ANTHEM™ platform," said Brian Ascher, General Partner, Venrock Associates.

Intercasting Corp's ANTHEM™ Gateway addresses the complexities of mobilizing social networking services for wireless carriers by providing a common standards-based interface for technical integration, content policy management and transaction processing. The ANTHEM™ Gateway provides a mobile on-ramp to existing Social Networking Services, brands, and entertainment companies interested in developing new mobile initiatives.

Through the ANTHEM™ platform, wireless carrier customers have the ability to interact with multiple online portals from their handsets, enabling them to view their own and friends' profiles, photos, friend lists, messages and contacts. Some of the most popular social networking providers are already integrated into the ANTHEM™ Gateway.

About Intercasting Founded in June 2004, Intercasting Corporation, based in San Diego, is one of the leading mobile media companies providing applications for personal mobile devices. Intercasting Corp. is partnering with global wireless carriers to bring to market applications that leverage the growth of mobile media devices, allowing people to communicate with each other and capture news and information as it occurs. Through Intercasting Corp.'s debut offering, Rabble, consumers can create and consume media through their personal, portable media devices, connecting with others who share similar interests, experiences or proximity.

About Venrock Venrock is a premier venture capital firm with offices in Menlo Park, New York, Cambridge, MA, and Israel. Originally established as the venture capital arm of the Rockefeller family, Venrock continues a seven-decade tradition of partnering with entrepreneurs to establish successful, enduring companies. Having invested $1.9 billion in 400 companies resulting in over 120 IPOs over the past 38 years, Venrock's investment returns place it among the top tier venture capital firms that have achieved consistently superior performance. With a primary focus on technology, healthcare, and energy, portfolio companies have included Apple Computer, Centocor, Check Point Software, DoubleClick, Gilead Sciences, Idec Pharmaceuticals, Illumina, Intel, Millennium Pharmaceuticals, Sirna Therapeutics, and StrataCom. For more information, please visit Venrock's website at www.venrock.com.

About Masthead Venture Partners Headquartered in Cambridge, Mass., Masthead Venture Partners is a venture capital firm dedicated to providing early stage information technology, internet infrastructure and services, communications, and IT-intensive life sciences companies with the capital and hands-on operational support they need to develop into industry leaders. The firm has the advanced technical expertise, proven operating experience and deep industry knowledge and relationships to help entrepreneurs build companies with category defining potential. For more information please visit www.mvpartners.com.

About Avalon Ventures Avalon Ventures is a San Diego-based venture capital fund focusing on seed and early stage companies in the technology and life science industries. Our current Fund, Avalon Ventures VII, L.P. is $75 million. Avalon Ventures is one of the longest-standing venture capital firms in San Diego, investing in life sciences and information technology opportunities locally and around the country since 1983 through seven Avalon Ventures funds. The collective market capitalization of Avalon Ventures portfolio companies (most founded by Avalon partners) currently exceeds $8 billion. For more information, visit www.Avalon-Ventures.com.

• Media Contacts:
• mPRm Public Relations for Intercasting Corp.
• Debra Benson/Laura Lazear
• dbenson@mprm.com / llazear@mprm.com
• 323.933.3399

Agreement for social networking gateway will allow 3.75m subscribers access to online communities with millions of members

London, 14 February 2007: 3 UK, the mobile media company, today announces a ground-breaking partnership with social networking gateway provider Intercasting which will allow users simple access to a raft of well-known online communities from their mobile handset. The partnership will enable 3 subscribers to quickly and easily access social networking sites including LiveJournal, Xanga, Vox and BlackPlanet, wherever they are, whenever they want.

The partnership will form part of 3's ongoing commitment to give users the most innovative mobile media services. It promises to provide an intuitive interface which acts as a single point of access for a variety of social networking websites.

The two companies will work together to offer 3 UK subscribers access to their favourite online communities to allow them to interact with each other, share media and participate in groupsf and forums. These sites span a wide demographic of users from social networks such as Xanga to more focussed communities such as BlackPlanet.

Intercasting allows mobile networks to aggregate the complex process of providing social networking functionalities through its ANTHEM™ Social Networking Service Gateway (SNS-G). A media rich interface provides users with a functional, fast and straightforward experience, whilst the back-end handles technical integration, content management and transaction processing.

Rob Wells, Head of Mobile Broadband at 3UK said, "This is another step towards providing our customers with the best possible range of mobile broadband services. Using Intercasting's unique technology our entire user-base can enjoy the best possible mobile social networking experience on a variety of well-known sites with a community base of millions.

"Through the ANTHEM™ social networking gateway users will get a social networking experience tailored for the data and media capabilities of their phones, helping to drive adoption and repeat usage over the 3 network. This further extends the world of mobile blogging, messaging and community interaction on 3."

Sean Kane, Vice President at Intercasting said "3 is leading the way for mobile broadband services and as such is well-placed to provide mobile social networking to their user-base. By using our unique technology 3 will be able to offer their subscribers an easy-to-use and compelling experience."

About 3

3 is a mobile media company delivering a convergence of communications, entertainment and information to customers on the move.

The three areas which form the core of its business are:

• Communications - including all forms of personal communications, voice and video calling; text, picture and video messaging; and mobile blogging
• Entertainment - including television, music audio and video, computer games, and media publishing
• Information services - including wireless web, access to the best of the internet and a range of news services

3 UK is a member of the HWL group of 3G companies, which include 3G operations in Australia, Austria, Denmark, Hong Kong, Ireland, Israel, Italy, Sweden and soon Norway.

Three facts about 3:

• 3, a mobile media company, launched the UK's first 3G network
• 3 has over 3.75 million customers in the UK and over 13.5 million worldwide (August 2006 figures)
• The 3 network offers national coverage for calls and texts, and over 89% population coverage for 3G services.

For further information, please visit: www.three.co.uk or call the 3 Media Office on 020 7350 5696.

About Intercasting

Intercasting Corporation provides the ANTHEM™ Social Networking Service Gateway (SNS-G), which enables mobile carriers and social networking services to deliver a compelling community and media experience to mobile consumers. The SNS-G provides rapid deployment of popular social networking services through a broad range of mobile clients, offers streamlined carrier network provisioning and integrates features to leverage handset media capabilities. Founded in 2004 and based in San Diego, California, Intercasting Corp. is partnered with wireless carriers across the globe. For more information, visit www.intercastingcorp.com.

Please direct any Intercasting Corp. press inquiries to Debra Benson, (dbenson@mprm.com) at +1-323-933-3399